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What is Manual Software Quality Assurance and Why Is It Important for Digitalization?

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In 2020, poor software quality cost organizations in the USA $2.8 trillion. Hence, quality assurance must not be an afterthought, but an integral part of the development of software.  As organizations move towards greater digitalization, it can often seem like a huge task that may not get all the desired results. Focusing on features and […]

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How to Make Chatbot Implementation a Success

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What are the challenges of implementing chatbots for enterprise? Conversational AI chatbots handle larger volumes and more complex queries. This is due to the nature of the organizations they serve. Whilst chatbots normally meet customer needs by tackling simple FAQ type queries that are deemed as straightforward, more complex queries can lead to more complex

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Enterprise Chatbots are Essential for Improved Customer Service Experience

Enterprise Chatbots are Essential for Improved Customer Service Experience

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Chatbots are part of a larger digital transformation initiative that is ushering in a new era of superior customer experience. Today’s consumers demand greater personalization, better experiences, and more self-service options. Chatbots help businesses meet these needs. However, the rapid evolution of chatbot technology distracted many from the tool’s purpose; businesses became focused on the

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Will Marketers Use AI to Engage with Each Customer?

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“The use of artificial intelligence in business operations and practices has become a necessary rite of passage into the 21st century. 47% of digitally mature organizations (those with advanced digital practices) already have a defined AI strategy, and 84% of business executives agree that the incorporation of AI allows their company to sustain a competitive

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The “Experience Economy” is already here: Are we ready yet?

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Today’s consumers are evolving. We are living in the midst of the, “Experience Economy”. Consumers look for experience as well as product. Imagine a customer walking into a coffee shop to get a cup of coffee. Today, from the interior design of a shop to how a customer is greeted, to the menu and selection process all the way to how payment is made and how the order is processed, even to the actual cup in which the coffee is

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